Design-Focused Thinking Process and Applications
- Empathize – Empathy is the first step in the design process to understand users, customers, or employees. It is used to assess and clarify the difficulties experienced.
- Define – A detailed assessment of the needs, wishes, and expectations of customers or employees. Visualizing, grouping, and interpreting the information that emerges during the empathy stage, and identifying and interpreting the patterns between them, and thus clearly identifying the areas to focus on during the design process.
- Ideate – Creating and prioritizing creative solution ideas that will meet the needs of the target audience based on the insights that emerged in the previous stages
- Prototyping – Prototyping step, answering a number of questions to reach the final solution and prototyping the resulting ideas
- Test (Evaluation) – The test step is defined as getting feedback from the users on the prototypes designed and observing to what extent the idea of the chosen solution can meet the expectations of the target users.
How can Design-Oriented Thinking, Digitalization trends and Agile methodologies be applied together to increase innovation and simplicity in organizations?
Designing the Agile Management Model through case analysis given to participants using the principles of Design Focused Thinking and simplicity / simplicity